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2020 Reflections

Year in Review

December 30, 2020

Every year we look back on our events and weddings of the past 12 months and take a moment to reflect on what we learned. And in 2020, more than ever, wow did we learn. You can hear more about the whirlwind of this year in our November post, but in keeping with tradition we wanted to pause and share our main takeaway from this season: the common thread is love.

Our job is to plan pretty parties – take a client’s vision, add in our expertise and eye for design, and bring it to life. However, when the world came crashing down and celebrations (as we knew them) ceased to exist it became clear that health and safety trump everything. We just wanted our clients to be ok, our vendors, our families, our friends, ourselves. When faced with such an unprecedented set of circumstances the focus shifted to the invisible strings that ties us all together – love. Love for those closely linked to our lives, sure, but more than that, love for our neighbor, love for frontline workers, love for the strangers we aimed to protect each and every day. And as that shift occurred our approach to wedding design also transformed.

We’ve always recognized and stressed to our clients that your marriage is the most important aspect, but the magnifying glass that 2020 cast upon that sentiment made it ring true more than ever. While postponing or scaling down or reimagining their weddings, our clients still put their marriage – their love – in the center of it all. Wether it was a backyard ceremony live streamed to their nearest and dearest, or a solo city hall shindig to seal the deal, our couples prioritized their marriage, their love, above all else.

And at the end of the day, that’s what it’s all about. Love. The common thread that binds us all.

{featured image by Patricia Lyons}